職位描述
Marketing Manager is requried to develop and implement internal and external marketing and communication strategies/plans related to product lines. Address facility concerns and issues. Manages the marketing and communications of Island East Medical Centre.
Major Responsibilities
Plans and executes an expanding, influential and significant marketing and communications strategies for all assigned services lines annually. Develops and implements marketing plans for product and service lines.
Analyzes business growth related to marketing strategies and identifies new opportunites. Explore opportunities and establish connections in medical tourism development for the centre in the Greater China market.
Develop contents for market brochures, direct mail pieces, and other collaterals.
Qualifications
Education: Advanced degree in marketing, business, communications or a related field from an accredited college or university. Fluent in English, Cantonese and Putonghua.
Experience
Demonstrated leadership, management and communications skills. Ability to analyze market research data. Experience in marketing, strategic planning, public relations, research, sales and communication.
Candidates who have strong human/business network in mainland China are preferrable. This job requires frequent business travel to mainland China.